3 steps to become a customer centricity champion

Becoming a customer centricity champion – 3 steps to get started

A version of this article, how to become a customer centricity champion, appeared in the recent CSPNetwork newsletter and on www.cspnetwork.org Summary The Government’s new Sports Strategy advocates a more ‘customer-centered’ and collaborative approach by all parts of the sector. “This strategy is first and foremost about meeting the needs of the customer, understanding what […]

Bezos ecosystem customer centricity | RobertsSports

Amazon ecosystem to include Barclays branches

Customer-centricity is at the very heart of Amazon’s strategy. The online retailer understands that its success is driven by creating a pain-free shopping experience for its customers. Central to this strategy is an ecosystem of partners that can source and deliver a wide range of products. Interestingly, this ecosystem now includes Barclays Bank branches. An ecosystem of partners With innovations […]

The 3rd place…

I was reading the Starbucks entry on wikinvest the other day. The bit that particularly interested me was the short entry on Starbucks 3rd place – a market positioning based on delivering a differentiated customer experience that became a catalyst for growth within the coffee shop market. The entry reads: Starbucks’ success is due in […]