Customer-led growth – it’s time for a sporting revolution

Unleashing customer-led growth requires sports organisations to start a revolution. A revolution in how they think and work. The sports industry is facing a significant challenge. Consumer expectations are changing fast, and these changes could make community sport increasingly irrelevant. Yet the potential for growing participants and fans is huge. But to achieve it, sports organisations must commit to […]

Bezos ecosystem customer centricity | RobertsSports

Amazon ecosystem to include Barclays branches

Customer-centricity is at the very heart of Amazon’s strategy. The online retailer understands that its success is driven by creating a pain-free shopping experience for its customers. Central to this strategy is an ecosystem of partners that can source and deliver a wide range of products. Interestingly, this ecosystem now includes Barclays Bank branches. An ecosystem of partners With innovations […]